The NRF 2025 conference in New York City brought together industry visionaries and innovators, showcasing the best in retail. For us at Quisitive, it was an inspiring opportunity to connect with retail professionals, exchange transformative ideas, and gain invaluable insights into the evolving industry landscape.

From thought-provoking keynotes to groundbreaking showcases, here are the eight trends from NRF 2025 we believe will redefine retail finance:

1. AI-Driven Retail

Artificial intelligence continues to transform retail operations and customer experiences. Generative AI and advanced machine learning are driving new efficiencies, offering data-driven insights, and enhancing customer engagement. AI agents, in particular, are transforming shopping with personalized recommendations and seamless interactions.

2. Tech-Enabled Shopping

The demand for tech-enabled shopping experiences has evolved. Shoppers now expect frictionless transactions without sacrificing the personal touch that builds trust and loyalty. Retailers face the challenge of integrating innovative technologies while maintaining the human elements that make their brand experience unique.

3. Omnichannel Integration

Seamlessly blending online and offline channels remains a top priority. Enhancing store-level capabilities like Buy Online, Pick Up In-Store (BOPIS), and frictionless in-store inventory fulfillment is key to meeting rising customer expectations for convenience and speed.

4. Digital Transformation

Digital transformation isn’t just about adopting the latest technology—it’s about solving business challenges in meaningful ways. Success comes from starting small, iterating effectively, and building strong digital foundations that scale. Retailers need to prioritize outcomes over trends to stay competitive.

5. Sustainability at Scale

Retailers are adopting tools to measure carbon footprints, optimize energy usage, and implement ethical sourcing practices. As consumer demand for environmental responsibility grows, sustainability will drive long-term value and brand loyalty.

6. Labor Shortages and Workforce Management

Labor shortages are reshaping workforce management. Rising costs and elevated employee expectations for flexibility and work-life balance mean retailers must adopt innovative strategies to attract, retain, and empower their teams while maintaining operational efficiency.

7. Live Shopping and Social Commerce

Live shopping events, where brands host interactive online showcases, are gaining momentum. Combining social media with e-commerce, these events allow consumers to engage with brands in real-time, driving both engagement and immediate purchases.

8. Stricter Regulatory Requirements

As regulations grow more stringent—covering everything from labor laws to food safety—retailers must strengthen their compliance strategies. Staying ahead of regulatory changes will be essential to minimizing risks and maintaining trust.

NRF 2025 wasn’t just a conference—it was a glimpse into the future of retail. The trends we explored, from AI-driven innovation to sustainability and beyond, highlight how the industry is adapting to meet new challenges and opportunities.

Turning Insights Into Action with Quisitive and Board

Adapting to these trends may feel daunting, but the right tools can make all the difference. At Quisitive, we’re dedicated to empowering retailers with actionable solutions to navigate change and thrive in 2025 and beyond.

Through our partnership with Board, we offer enterprise planning solutions tailored for retailers, enabling them to:

• Plan smarter: Leverage advanced analytics to optimize assortments, inventory, and merchandising
• Boost profitability: Align product strategies with customer needs to accelerate growth
• Maximize margins: Minimize waste, avoid markdowns, and enhance productivity for better outcomes